Final Logo Design

In a previous post, I discussed how my logo had developed since my initial experimentation. I talked about how the simplicity and texture of the logo was important to me. In that spirit I decided to have another attempt at simplifying my logo to it's most basic form, while still maintaining readability and texture. This is the result:

I'm really happy with this logo - the round shape feels more friendly than my previous attempts, and my initials sit together more legibly, rather than having one within the other. Furthermore, this is such a simple design that it could easily be transferred to solid black and white for use as a letter header or watermark. I am confident that this will be the final design of my logo.

My task now is to update the headers and backgrounds of my social media pages and website in order to correspond to this logo. Here are some examples of the designs I shall be using to accompany my logo:

Standard Social Media Page Header

Semi-transparent Watermark

Website Header

Logo Design Rethink

When I last posted about a potential logo design for my website and social media branding, I was experimenting with the use of an animated character gif. Since then, I have come to the conclusion that this would simply be too over the top for use as a logo and that I needed to design a logo that was much more subdued and simple while still conveying what my brand is.

Above is my latest logo design, using only my initials portrayed in a collage style, a style frequently used throughout my animations and thus representative of my brand. I was quite happy with this logo as it is clear, clean, simplistic and the texture given by the cardboard provides a richness preventing it from coming across as too plain. The neutral colour is also a positive as it will look fairly complimentary on just about any colour/backdrop when used across my work.

I experimented further with the design and made a slight change, removing the outer stroke from the letter D, simplifying the design somewhat more. Below is the result, along with the text that will accompany the logo on social media headers and on my website.